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Communicating with customers and stakeholders via their preferred channels, helps to extend reach and drive engagement. As a result, it is more likely that an organisation will achieve its objectives and that the end user has a positive experience.
Boomerang’s multi-channel messaging software offers a range of communication channels that can be used in conjunction with each other to deliver the best results. Any combination can be used to personalise and organise message campaigns according to the channels which will optimise the chances of a successful outcome. That could be a marketing campaign looking to generate new leads, a contact centre aiming to improve customer experience or a time-critical incident where it is imperative that a message reaches the intended recipients as quickly as possible.
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