20 Armoured Infantry Brigade (20 AI Bde), part of the British Army’s 3rd (UK) Division, operates at continuous readiness and requires the ability to rapidly coordinate personnel during critical situations.
With up to 1,000 distributed outstations, the challenge was to implement a communication system capable of delivering fast, reliable, and scalable alerts, while managing complex two-way interactions across multiple channels.
Boomalert provided a comprehensive, end-to-end critical communications platform designed to meet these demands.
The solution enables simultaneous broadcasting across SMS, email, voice, and other channels, ensuring messages reach personnel quickly and effectively. Crucially, it manages inbound responses intelligently, automating follow-up actions, escalating communications based on predefined rules, and maintaining a clear, real-time operational picture.
A key differentiator is the platform’s ability to handle multiple concurrent communications with the same recipient, regardless of response order or volume.
This allows 20 AI Bde to build sophisticated workflows that reflect real-world operational complexity. Incident managers gain full visibility of events through live reporting and audit trails, enabling them to manage incidents by exception, focusing only on non-respondents rather than tracking every interaction manually.
The impact has been significant. As outlined in the case study, Boomalert has reduced manual administration and the number of hours spent coordinating communications during incidents, allowing teams to focus on operational priorities. It has also accelerated response times and improved decision-making by ensuring the right information reaches the right people at the right time.
Overall, Boomalert has strengthened 20 AI Bde’s ability to respond quickly, coordinate effectively, and maintain situational awareness in high-pressure environments.