Applications API

Build deeper with Boomerang Logic.

At the heart of Boomerang is our professional workflow builder: Logic.

This is where developers can design and build bespoke, communication-driven workflows that sit at the core of real business processes. Whether embedding functionality into third-party solutions, creating end-user products for your own marketplace, or extending existing platforms, Logic gives you the flexibility to build exactly what’s needed.

You can integrate directly with external systems such as Microsoft Power Apps, workforce management platforms, CRM systems, and a wide range of other applications via APIs and connectors. Data can be passed, transformed and acted upon in real time, enabling fully automated, end-to-end workflows.

Logic supports complex process design, including conditional routing, event-driven triggers, multi-channel messaging, and dynamic decisioning based on user responses or external data. Workflows can be reused, adapted and scaled across multiple clients, making it easy to standardise and accelerate delivery.

At the same time, you retain full control over logic, data handling, and execution, ensuring consistency, compliance and reliability as you scale.

Whether you’re building internal tools, customer-facing solutions, or fully integrated platforms, Logic provides the foundation to deliver quickly without sacrificing control.

Your imagination is the only real barrier.

So roll up your sleeves and get stuck into the depths of Boomerang Logic.