Mission

Affordable, inclusive and reusable sit at the core of Boomerang.

After years working in the communications and messaging space, we saw a consistent problem. Delivering modern, communication-led processes is either difficult, expensive, or carries unnecessary risk.

Legacy systems are hard to change. Updates take time, cost more than expected, and often fail to keep pace with how businesses and customers now operate.

Smaller organisations face a different challenge. The solutions they need are often out of reach, too complex, too costly, or too reliant on specialist development resource.

At the same time, public sector and government organisations are under pressure to modernise, but struggle to adopt new technologies in a way that is practical, compliant and cost-effective.

Boomerang was built to address this.

At the centre of the platform is boomLogic, technology designed to enable conversational, process-driven messaging over SMS and other channels. It gives organisations the ability to design, build, deliver and manage communication workflows themselves, without the need for traditional development or multiple third-party tools.

The result is a platform that reduces cost, removes unnecessary complexity, and allows organisations to move at the pace their operations demand.

It’s straightforward to get started. You define the process, connect the data, and deploy.

If you want to see how it works in practice, start with a free trial.